Ravi Prasad Outdoor Unit, pioneers in the south for film shooting equipment bought the remake rights of Ala Modalaindi and ventured into film production with this film under the banner of Raviprasad Productions. Ravi Thyagarajan, son of fight master Thyagarajan and a former assistant to the director Priyadarshan, was selected to direct the film and make his directorial debut.The shooting began on May 23, 2013. The second schedule began on June 27, 2013 in Hyderabad.