Siddharth took a brief hiatus from acting after finishing Enakkul Oruvan (2015), before choosing to produce and appear in his next film. He chose to collaborate with newcomer Deeraj Vaidy on a comedy film titled Jil Jung Juk and the film was reported to be in production during May 2015. The film's title was taken from a dialogue spoken by Vadivelu from Kaadhalan (1994) and refers to three different types of people.
The film's first look was released by director Karthik Subbaraj in late October 2015.[4] A Single Song called "Shoot the Kuruvi" was released and became a hit instantly.